As you might be aware, I had my first ever book signing event last weekend in Kingston, Ontario–the city where The Magician’s Curse takes place. The lady in the shop where I bought my rose asked me if I was nervous. I said without hesitation that I wasn’t. And I really wasn’t–I’ve worked in retail many times throughout my life, and selling my own book didn’t seem that different. Besides that, I feel at home in a book store. I lurve them.
But like most things, the first time we do something is usually a learning experience. Right? Here are the things I learned:
Smile at people and don’t be afraid to take the initiative to speak to them first. Otherwise, chances are they’ll just pass you by.
Chocolate Kisses™ may seem like a good idea to have on the same table as a romance novel, but make sure to stress the “chocolate” part when offering one to a man who’s standing beside his wife.
Bring something to take the lint off of a black top hat.
Do what you can to advertise ahead of time. This is particularly difficult when you’re signing books in a store that’s a long way away from where you live: be inventive.
Don’t do a book signing when there’s another major event in town that features a bunch of authors whose names are more popular than yours. (I’m looking at you, Kathy Reichs.)
If you’re going to spend hours sitting beside a book written by an offspring of Stephen King, make sure it’s Joe Hill (particularly if your last name is Hill).
By the time this post goes live, I’ll be getting ready for my second ever book signing event. If you’re in the area of Belleville, Ontario today (October 8th, 2017), please stop by Chapters between noon and 3pm. And get a Kiss. A chocolate one.